How to Create a Facebook Group to Promote Your Business
Create a Group on Facebook to Attract Customers
You can create a Group on Facebook yourself on any subject that will attract people who share your interests. This is the best way to promote your business online.
It is best to have one interest for each Group you create.
- On the left of your Facebook Homepage find the word 'Groups'
- Click on this and then on 'Create Groups'.
- Then click on 'Create New Group'
- Add your New Facebook Group Name,
if you want people to find you when they do a Facebook Groups Search then use keywords when creating your name. You can invite your friends to join your new Group from here too. Set your Privacy Settings - Which should be Public and then click 'Create' You have now created your own group on Facebook
Make Regular Facebook Posts
Become active within the group and get known by the other members. It is also a good idea to open a new Gmail email account for these particular subject groups. That way when someone posts a comment you will be notified and you can then reply. There is nothing worse for someone writing a comment on a Facebook wall and being ignored.
By joining on the subjects you are interested in you connect with like minded people. It truly is an easy and quick way to attract an interested group of readers to your writing.
Joining Facebook Groups for Your Business
Facebook is amazing for the amount of groups that people all over the world have created. Whatever the subjects you write about you will find people who want to read about them here. Do you want to sell your art and crafts online? To talk to like minded people and share your ideas.
There really is every conceivable subject that has many groups on the internet no matter how obscure. Included in this article are step-by-step instructions with videos that shows you how to create and join these niche groups.
How to Search for Facebook Groups
Step by step instructions
- Open your Facebook account.
- Go to Groups on the left of your home Page.
- When you click on it you will see the search option for Groups on top.
- Type in the subject of the groups you are looking for, we will say Aspergers Syndrome.
- A drop down menu will appear with the four top results.
These are usually Pages and not groups because they always have the most members. They are no good for your purpose because they do not allow you to post links.
- Go to the bottom of the drop down box that says See more results for Aspergers Syndrome. On the left you will have a few choices click on Groups.
- This will bring up only the groups and eliminate the Pages.
You will see a page of ten groups specifically about your subject. This is only the first page. When you scroll down you will see an arrow and this will bring you to the next page and more groups. You can enter whichever group that looks interesting by clicking on the link with the name.
I have learnt that it is best to look at the most recent five posts on the group’s home page. If these posts were put there the day before or that day then it means the members are active which is what you want. If you see the last post has a date that is weeks old then don’t bother to join even if the members figure is high. There is no point if the group is dead and has no one visiting.
- If you like what you see then click the Join Group on the top.
- Always use the Back button to return to the list of groups otherwise you will have to start again!
The people in these special interest groups are there because they are interested in a particular subject and want to connect and share with like minded people all over the world. This way you will also be getting free targeted traffic to your blogs, websites and articles and enjoying new friends with the same interests.
I love cooking and have therefore written quite a few recipes. There are thousands of Facebook groups that have people who love cooking and sharing their recipes. The ones I have joined are always quite active and people will try these new recipes and report back to the group.
What I have done is open a separate account under a different name. This is for my writing activities. Do not join groups from your personal Facebook account. Your posts and comments are there for all to see. By doing this you are able to post your comments, advice and articles in private. You will now have the choice of not letting your family, friends, workmates etc reading everything you say and knowing every aspect of the inner workings of your mind.
Recipes and Cooking Groups
I have found better results and interaction when I join a specific group rather than a broader subject. If you are a writer of recipes for instance then join groups that suit your kind of niche. For example, I love my meat so most of my recipes include it. Not much use posting these recipes to a group where half of the readers are vegetarians. This principal works the other way too.
There are specific groups for vegetarians, vegans, meat lovers, raw food, healthy recipes etc. What ever your hubs specialize in then only join the groups where you have like minded people to share with.
If you choose the groups carefully at the outset then you will have a group of like minded people who are really interested in the subject of your articles.
They get a well written and informative article about the subject and you get more readers. You all get the added advantage of sharing your knowledge and passion about that particular subject.
This article is accurate and true to the best of the author’s knowledge. Content is for informational or entertainment purposes only and does not substitute for personal counsel or professional advice in business, financial, legal, or technical matters.