Entrepreneur Wannabe: My Entrepreneurial Journey
From the moment I became pregnant with my first child, I always wanted to stay at home and be with my children. But it was also important to me to contribute to the family income. So I decided when my son was born that I was going to find paid work I could do from home.
I wanted to be an entrepreneur and start my own business. But I wanted it to be something of my own and was not interested in hiring employees. I figured hiring employees could get tricky, and I liked the idea of a one-woman show, so to speak!
The following is a description of the many entrepreneurial ventures I have tried—some successfully, and some not so successfully!
Home Daycare (1991–1994)
My average earnings annually: $13,000
My first child was born in May of 1991, and after his birth, I left my job determined to make money from home so I could be with him daily. I wanted to have a few months alone with him, just he and I, every day first, so I didn't start my home daycare until he was six months old.
I had to pay a $10 licensing fee, then get approved by the state of Connecticut, which included a visit by a state daycare worker. This resulted in a list of items that needed to be changed in my home, such as having wooden radiator covers fitted onto the metal radiators in my 40-year-old home. Outside, in the backyard, a fence was needed so the children could play in an enclosed area.
As soon as those items were taken care of, I launched "Little Lambs Christian Family Daycare." I was afraid the Christian label in the title of my business would turn people off, but nevertheless I wanted the freedom to incorporate grace before meals, read bible stories to the children, and have Christian values be part of our daily lives. I needn't have worried—once I got started, I always had a waiting list, and I never had to advertise.
I was never full by state standards, but I had between three and five children in my care each day so that I could give each child more individual attention. I had a routine that the kids and I followed every day. We also went on weekly field trips to get out of the house. This ended up being as good for me as it was for them, so we all had something to look forward to. I always had another adult with me when we went on field trips.
I loved doing daycare, but when my son was two years old, I had a miscarriage, which was devastating to me. I decided I needed to focus on my own family. I continued daycare until I got pregnant with twins and had to start bed rest at five months.
Although I thought I would go back to daycare once the twins were one year old, I found out that having twins and a 3-year-old was already like having my own private daycare, so I tried to figure out another business to do at home. This led to . . .
The Joyful Heart (1994–1997)
My average earnings annually: Broke even
I discovered the joy of making crafts when a friend taught me how to make dried flower creations. From there, I added clay pins out of Sculpey Clay and worked on them when the kids were napping, or at night when they were in bed. I sold my creations at an annual craft show my friend and I started doing each Christmas, and I would do 3 or 4 craft shows throughout the year. Although I loved creating things, by the time I lugged my wares to shows, paid the entrance fee, and sat there all day hoping people would buy my creations, the money just wasn't there, so I just about broke even.
Someone at this time taught me how to save money using coupons, and I started teaching friends and family how to do this, which led to teaching coupon classes and . . .
The Coupon Lady (1997–2004)
My average earnings annually: $1,000
I started teaching classes on how to save money with coupons in a grocery store, social service agencies, schools, and churches. I added classes on refunding, and making your child feel special. I LOVED doing this because of people, most of whom were moms, were so grateful to learn how to save. Some moms saved so much; they decided they didn't need to go out and get a part-time job because they saved enough money from their budget by coupon shopping.
I met the owner of a grocery store through this business, and although I loved what I was doing, he offered me a position that he created just for me, entitled . . .
Consumer Advocate (1999–2005)
My average earnings annually: $15,000
This meant I would interface with customers at his new grocery store and ask what the owner could do to improve the store. I wrote up weekly reports offering customer feedback. I was also able to interface with many non-profit and social service groups and developed programs in which the store helped them. I became a whiz at marketing and promoting the store owner, and booked him on local radio and TV shows, and sent press releases that got him free press in local newspapers. I also continued to teach coupon classes in his two grocery stores.
While I was working as Consumer Advocate, I also continued to teach classes on my own as The Coupon Lady and started writing a national newsletter for frugal moms. I needed some samples for a Mother's Day Promotion, so signed up as an Avon Rep for what was supposed to be a short period so that I could purchase inexpensive samples. That led to . . .
The Avon Lady (2003–2010)
My average earnings annually: $4,500
When I started with Avon, my sales started to go crazy, and the catalogs sold the items for me. Before I knew it, I had $250 - $400 orders every two weeks, and my manager suggested I start recruiting. Once I did that, not only was I an Avon representative but Unit Leader with a team of other Avon reps under me. At my high point, I had 52 reps signed onto my team and was making bonus checks based on their sales, as well as earning from my own sales.
After awhile, I realized that while I loved the recruiting and training part of Avon, and being a team leader, I really didn't like the selling part of Avon. I love Avon products, but am not so fond of having to pack up individual orders, set up delivery times, and collect the money.
In 2005 I went through a divorce and then had to get a full-time job so I could get health benefits and provide better for my children. I got a job at a school, so I had summers and school vacation off to still be with my own children, and kept at the entrepreneurial ventures to bring in extra money. While working at the school, I found Silpada Jewelry and became a . . .
Silpada Representative (2008 and 2009)
My average earnings annually: Free jewelry
After the divorce, I decided I wanted something special for myself and thought I would give Siplada Jewelry a try. My initial idea was to do this to get a discount on the jewelry which I love but is expensive. I bought my kit at 50% off the catalog price for anything I wanted. Then I would earn money on parties, and get 30% discounts on the jewelry. Once I started doing a few parties, I realized I could make some money with Silpada, so for about six months decided to try it as an official business.
Calling people to ask them to have parties in which their friends were expected to come and spend money, in such a bad economy, was hard for me. Some hostesses would book a party, then cancel because none of their friends wanted to come since they had no extra money to spend. I stopped doing that after two years, very happy with the jewelry I had earned. Then in 2011, I discovered . . .
Macaroni Kid Newsletter (2011)
My average earnings annually: Lost money
Macaroni Kid is a franchise newsletter where local moms can sign up to be Publisher Moms and list all the local events going on in their towns for children and families. Parents can sign up to receive this email newsletter for free. The Publisher Mom is charged a monthly fee (normally $99 per month but there was a special of $59 per month when I signed on) as a franchise fee but can obtain local advertising for their site in the form of front page ads or a listing in the business registry. The Publisher Moms can keep all the money from the advertisers.
Because I had been successful in promoting the grocery store, I felt I could successfully promote this newsletter and earn money based on the advertisements. This sadly was not to come to fruition. Because I had three teenaged children, and a full-time job during the school year, I was unable to get out and promote the newsletter as much as I should have. I did this for nine months, lost money, and never was able to get more than 290 subscribers, which meant no one wanted to advertise to such a small group of subscribers.
Disappointed, but never one to give up on my entrepreneurial dream, I decided to write a blog because I have always loved to write, and if it weren't for my Dad telling me I couldn't major in English in college because there were no teaching jobs for English majors at that time, I would have majored in English and written my first novel by now (well, that was the dream anyway!)
My average earnings annually through Google Adsense: $136 (the first year, and now I do it just for fun)
HubPages (2012 and continuing)
My average earnings annually: Approximately $250 per year (first year)
I write articles on everything and anything that comes to mind right now. I am so happy that I have found a place to share all the bottled up words and stories that have been inside me for years. I plan to eventually settle down though and write mostly about motherhood, romance/marriage, and becoming a work at home entrepreneur.
Update, Spring 2015
I am finally working from home as my only way to earn money. From September of 2012 to June of 2014 I was a substitute teacher through Kelly Educational services, But a recent move to Georgia made that career obsolete as there isn't a Kelly Educational Services program near me. I live in the mountains of North Georgia with my husband and dog and am very happily freelance writing and selling on eBay. I love both forms of work and am finally living my entrepreneurial dream! I also have had a few writing clients since I have been in Georgia, so I write for them, for a few websites, and my two blogs.
I have even found a way to combine my love of writing and my passion for finding deals at thrift stores and reselling them on eBay with a blog called, "Thrift Shopping For eBay."
So, that' my journey. I think I have found my niche now. I am finally writing and loving it.
Update, Winter 2015
I have come to realize that being an entrepreneur is a lifelong journey for me and that some of my entrepreneurial ventures will be thrown out the window, and some will be added to the pot as I go. I will keep what is working and throw out what is not in order to make time for more lucrative endeavors. Right now I have 2 main streams of income:
It is February of 2015 and I have a booming eBay business, and continue to write. I have 2 blogs, write for 4 websites, and have two private clients that I write weekly articles for. I am loving both the writing and the eBay and am having a ball being my own boss. And I am tracking my income weekly, monthly and annually and during each segment am happy to report a growth in earnings.
I believe I will truly be able to support myself 100% from my earnings from these two ventures by January of 2016.
Making a Living Without a Job
This is a book that has given me the most encouragement as an entrepreneur. I LOVED the book, by Barbara Winter, and have read it at least five times. It's very encouraging for those who want to create their own work, and have that work be fulfilling but also financially viable. One of the things I like best is that she gives examples of people that are out there living the entrepreneurial dream on their own terms. I have always enjoyed reading stories of other successful people, and learn from hat they have done. Every time I read this book I get excited about creating my own work all over again! Making a Living Without a Job
Consumer Advocate, My Dream Job
- Coupon Lady to Consumer Advocate: The Story of Finding my Dream Job
The story of how I went from The Coupon Lady to becoming a Consumer Advocate for Shop Rite. Includes why I loved being an entrepreneurial mom.
Have you ever wanted to be an Entrepreneur in any of the following areas?
This article is accurate and true to the best of the author’s knowledge. Content is for informational or entertainment purposes only and does not substitute for personal counsel or professional advice in business, financial, legal, or technical matters.
© 2012 Karen Hellier