Kshitiz Gaur is experienced in earning money online in a variety of ways, including freelance writing, answering questions, and blogging.
Blogging is risky and unpredictable, but it can also be very rewarding if you do it right. As a beginner, it is easy to feel lost and quit after you don't get good results right away. Some people don't even know how to get started or what to write.
It is natural to have questions and feel lost. You just need to keep learning and take one step at a time. In this article, I will try to answer some of your questions and show you how to earn from your blog as a beginner.
The main reason for starting a blog should be to experience the freedom and flexibility that it provides. Once your blog starts doing well, you can do it full-time and live life on your own terms.
The main reason I create content online is that I know that I can work in my free time and still earn a decent amount from the articles that I write. This is amazing for students and individuals who just want a side hustle to pay their bills or increase their income.
We are moving toward a more technologically advanced world, so bloggers are not just the present fad—they are an important part of the future. Knowledge and expertise are wealth because you can convert them into money easily by sharing them through your blog. All you need to do is pick a niche that you like and get started.
How to Earn From Your Blog as a Beginner
The following is a step-by-step guide that you can follow to start earning from your blog.
1. Start a Blog
"You can't make money through blogging without starting a blog," said Captain Obvious. Let me be specific and clarify that you need to start a paid blog because the free blog limits your earnings and doesn't give you the freedom to do everything you might want to.
Blogging is like a business, but the initial investment required is so low that anyone can afford it. You can read my article about how to start a blog to get started within the next 15 minutes.
2. Master the Basics
Following are the basics that every blogger needs to master.
Content Writing: This one is obvious because you can't be a good blogger if you can't write content that hooks readers and quenches their thirst for knowledge. I recommend that you try to write in your own way instead of copying other people and experiment with different writing styles and layouts to see what works best. There is no shortcut to master content writing, so you will only get there with consistent effort and dedication.
Keyword Research: Keywords are those words that your content focuses on. It could be anything from "best dining tables under $1,000" to "how to trim your beard." These are the terms people type into Google that could lead them to your blog.
There are two things that you must remember while choosing keywords. The first one is that the competition for the keywords should be low. The second one is that the keywords should be relevant to your blog or niche. You can use tools like Ubersuggest or MOZ keyword explorer to analyze the competition and get new keyword ideas.
Blog Aesthetic: You will be surprised by all of the free themes that you can use to get the right look for your blog. Just keep experimenting and trying new themes. You can look at the competition and try to use what you like in their layout for your own blog. Don't just copy someone though—you want your blog to be as original as possible.
Search-Engine Optimization: SEO, or search engine optimization, is about giving the right signals to search engines so that they rank your content higher than its competitors. You can't master SEO in a day, so this is a process that will continue as long as you keep blogging.
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As a blogger, you need to be a master of SEO, but don't make the mistake of writing only for the search engines because it is the readers who will read your content. If the readers don't like your content, the search engines will rank it lower. My advice is to try to learn something new every day, even if it is just for 15 minutes. You will see amazing results in a matter of months.
3. Drive Traffic Through Social Media
Blogging is not just about writing great content. You need to promote your content anywhere you can. How do I promote my content? The answer is simple. You need to make an account by the name of your blog on social media platforms and share content there to get traction.
Each social media platform comes with its own rules and regulations, so you need to follow them. You can directly post links to your articles on Twitter, but you need to join Facebook groups relevant to your niche and post links there to get the best results.
You can repost your content on websites like Medium and Linkedin, but I don't recommend doing that. Instead, you can write content relevant to your niche on these platforms and link to your blog to increase your following.
You can post motivational blogging quotes or tips on Instagram. Make sure that you are using a high-quality and relevant picture while posting on Instagram. I know this sounds like a lot of work, so I recommend that you focus on just two or three platforms initially and then grow your presence slowly and steadily.
4. Build Links
Google gives a lot of importance to links that direct to your content, especially from high-authority websites. So, if you want your content to be ranked higher, you should try to get others to link to your content. Just make sure that you aren't using any black-hat methods that will get you a penalty from Google like buying links, spamming links in the comments, using link farms, etc. Instead, use the following methods to build links.
- Guest Posting: Guest posting means creating content for websites other than your own and linking back to your own content. A lot of websites allow guest posting, so you can look for websites that allow guest posting in your niche and take advantage by posting awesome content there.
- Reach Out: You can reach out to other website owners and share an article that is relevant to their niche. It is alright to reach out, but this method doesn't work well unless your article is amazing and you are able to pitch well. This is yet another reason to create content that has high authority and is backed up by proper research. You can read this article by Neil Patel to learn how to build backlinks as a beginner.
5. Leverage Email Marketing
Email marketing is about sending emails to your email-list subscribers with relevant or promotional content. In theory, you can promote relevant products or services through email marketing, but this won't work if you don't win the trust of your subscribers and promote only high-quality and relevant products and services.
Writing an email is a craft that you will need to learn because people get plenty of emails daily, and they won't even read your emails if they don't have interesting subject lines.
You need to tell them how they can benefit by reading the article or taking any other action. Always think about how you can benefit your subscribers before thinking about your own benefit.
6. Monetize Through Ads
There are various platforms that will put ads on your blogs and pay you, but the most popular is Google AdSense. Your site needs to have some content and traffic before you are accepted by Google, so don't submit your website in a hurry.
Monetizing through ads is not the most profitable way to earn from your blog. As a beginner, you should know that you will need a lot of traffic, and it is very hard to earn a full-time income through AdSense.
I advise you to use AdSense only if your blog receives a lot of traffic. There are better ways of earning, like affiliate marketing and selling your own products and services.
7. Engage in Affiliate Marketing
Affiliate marketing is all about promoting products and services by using links and banners to earn commissions. There are various affiliate marketing platforms that you can use depending on your niche.
It is easy to do affiliate marketing because you just have to find products that you want to promote and have an affiliate program. You will have to enroll in the affiliate program and promote the products by using your unique link. Commissions will be paid to you whenever someone purchases through your link.
You can always use Amazon Associates if there are relevant products that you can recommend from Amazon. Amazon Associates works in plenty of niches, but it doesn't pay a high percentage of commissions.
I cannot recommend any affiliate programs without knowing about your niche, but you can surely find something in most niches. Here are some tips for promoting products as an affiliate.
- Never promote products or services that you haven't tried yourself or aren't sure about.
- Always promote products and services that are not only relevant to your niche but are also the best options for your readers.
- Don't try to be too pushy or promotional and don't include more than one or two affiliate links in your article.
- Promote products through email marketing, but win the trust of your readers first.
- Follow successful affiliate markets and learn from them.
8. Sell Your Own Products and Services
Before launching your own products or services, you need to build knowledge and experience. How do you know you are ready? There are certain signs. For example, if you know a lot about your niche, and your readers ask you whether you offer your own products or services, it may be time to begin. You will feel the need for a product or a service and see how you can create it when you are ready.
Before actually spending your time in building your product or service, please do a poll or ask your readers if they want it or not. If you launch a product or a service that fulfills the needs of your readers, you will get better results.
Don't try to provide a product or a service that you think your readers need without knowing what they want. My advice is to ensure that you spend a lot of time preparing your product or service because it will represent your brand and your contribution to the world. It doesn't have to be anything complicated. You can create a simple ebook and earn a regular income if it is a good resource for your readers.
Are You Ready to Start Earning From Your Blog?
The hardest part is to start earning, so at first, just focus on making your first few bucks. Once you start getting results, they will motivate you to work hard and increase your earnings. Never compromise with quality, and always run your blog like a serious business. You can hire people to help you in writing content or editing it if you don't have that much time.
As a beginner, you shouldn't worry about earning from your blog at least for the first six months. Instead, just focus on learning as much as you can. You need to work really hard on your blog in the beginning if you want to get great results later on. In the end, you can become a successful blogger even if you don't know anything about blogging. Good luck!
This article is accurate and true to the best of the author’s knowledge. Content is for informational or entertainment purposes only and does not substitute for personal counsel or professional advice in business, financial, legal, or technical matters.
© 2021 Kshitiz Gaur