Writing & Publishing
Why You Shouldn't Worry About Returns and Refunds of Your Self-Published Book
Some customers will be disappointed with what they purchase, regardless of what you offer. Admit it; you’re not happy with everything you buy. I don’t fret that somehow my books or content are bad if they are returned for a refund. Here’s why you shouldn’t worry about it either.
Google Play Auto-Narration for Self-Publishing Audiobooks
Google Play now enables authors and publishers to create audiobooks using text-to-speech (TTS) robot voices. Let’s talk about what these technological advances are, how they will impact audiobooks, and what that means for authors who are self-publishing audiobooks.
Author Headshot Photos: What You Need to Know
Do you always have to get professional photos for your author headshots? Can you use selfies? Are there any rules for using photos in books? I share what you need to know about author headshot photos for your books.
What the Books as Decor Trend Means for Authors
I'm known for saying that book covers aren't as important as authors think. But what if the book cover is the real value of the book and not the writing in it? I discuss the emerging and disturbing "books as decor" trend and what it means for authors.
Amazon A+ Content for Self-Published Authors on KDP
As you’re shopping on Amazon, you may have run across product pages that include additional photos and content to help promote the product. This is referred to as A+ Content on Amazon. It’s now available for authors who self-publish on KDP, Kindle Direct Publishing. I share my experience with it.
Book Marketing Challenges for Self-Published Books in Multiple Formats
Self-published authors need to understand that their books can have multiple sub-markets based on the book format. Markets for print books, eBooks, and audiobooks are discussed.
Hiring PR Help for Your Self-Published Book
I discuss what the PR game is all about. And now that social media has become even more of a force than mass media for smaller businesses and authors, I’ll talk about that, too, as it relates to promotions for your book.
Article vs. Blog: 7 Key Differences You Should Know
This article outlines seven key differences between articles and blogs (with original examples).
How to Make Money on Amazon Kindle From Low-Content or No-Content Books
You can earn passive income from easy-to-create low-content or no-content books and journals on Amazon.
NFTs for Self-Publishing Explained
There’s a lot of hype surrounding NFTs, or non-fungible tokens on the blockchain, for sales of creative work using blockchain technology. Let’s talk about what NFTs are and how they might be used by authors in self-publishing.
Do You Really Need to Write and Self-Publish a Book?
Is self-publishing a book the best way to get your message or story to the world? Do you understand your motivations for wanting to write a book? I offer some food for thought on whether writing and self-publishing a book is really worth your while.
Two Ways for Artists to Make Money on Amazon Kindle Direct Publishing
These are just two relatively easy ways for artists to make money on KDP.
Getting Your Self-Published Book in Indie Bookstores (or Not)
Do you dream of seeing your self-published book on the shelves of your local independent (indie) bookstore? I bust some myths about indie bookstores and self-publishing, and I share what you need to know about the indie bookstore business.
The 6 Traits of a Successful Content Creator
Content creation is a popular and rapidly evolving field. Anyone can create content, but success requires skill, expertise, persistence, and adaptability. This article discusses the six main traits most successful content creators share.
Can Merchandising Help Get Your Self-Published Book in Bookstores?
Can merchandising incentives and displays incentivize bookstores to carry your self-published book? Probably not. I explain why.
Important Skills That Successful Content Writers Should Have
Content writers can stay competitive by keeping their skills sharp and keeping up with what employers are looking for.
Should You Self-Publish a Box Set of Books?
Big-name record labels and musicians sell box sets (or boxed sets) and bundles. So do big publishers and authors. Can small, self-published authors do it, too? Yes. But like anything else, there are some things you need to know before diving in.
Unpublishing a Book on Kindle Direct Publishing (KDP)
I've unpublished a number of my Kindle ebooks. Unpublishing your books is an important decision. Here’s what you need to consider.
How to Write Blog Posts Magazines Will Buy: 4 Tips
You can actually make money by writing for just a few hours a day, but it's not easy. Here's what I've learned as a freelancer.
3 Challenges Faced by Non-Native English Writers
Non-native English writers are often very gifted, but they may find it a bit harder to be successful in the competitive world of writing and publishing. An excellent command of the English language is a must. Experience and self-confidence are equally important.
Downsides of Donating Self-Published Book Profits to Charity
"I’m going to donate all my self-published book’s profits to charity." I’d suggest simply making a cash donation to your favorite charity instead of sharing your book’s profits. Let me explain why.
Does Self-Publishing on Multiple Platforms Multiply Book Sales?
Does self-publishing a book on one platform, such as Amazon Kindle Direct Publishing (KDP) or IngramSpark, is it okay to publish it n another one, too? And does self-publishing your books on multiple platforms really increase book sales?
Self-Published Book Marketing Without Social Media
One question that I frequently receive (and that pops up regularly in author forums) asks what else can be used to market one’s self-published books other than social media. So, let’s look at book marketing without social media and discuss whether it’s even possible.
What Authors Need to Know About Bartering for Services
Authors who need book design or editing often consider bartering for these services, especially if finances are a concern. Learn when and how bartering works in writing and self-publishing.
HubPages vs. Medium: Which Site Is Best for Writers?
This article looks at HubPages and Medium from a writer's perspective. It compares and contrasts their relative merits and draws conclusions as to which is the better platform for online authors.
How to Write Every Day: 5 Tips to Keep You on Track
Many writers aspire to write on a daily basis but just can't seem to make it happen consistently. This article draws on my 35 years of experience to provide 5 practical tips for those who desire to write every day.
Self Publishing Fan Fiction: What You Need to Know
The whole subject of fan fiction puts me into a panic. Let me explain why along with what you need to know about the legal and marketing challenges it entails.
How Not to Respond to a Negative Review of Your Book
Recently, a fellow author brought to light—or rather, created a drama about—something that touched on a topic writers deal with almost daily: the dreaded “bad review.”
Should You Rewrite Your Self-Published Fiction Book?
Let’s explore why authors may feel compelled to rewrite self-published fiction works and whether it’s advisable to do so.
Is Book Advertising Different for Fiction and Nonfiction?
Is the book-advertising process different for fiction and nonfiction? The answer is yes and no. I explain.